As it has turned out, it can be highly beneficial to provide a page type specifically for events. Therefore, we re-launched the Event page type in NEOS.

To highlight your events, the Event pages provides a uniformed visual representation, supports you to catch all the important data needed as well as generating SEO friendly representations of your events.

Steps to add an event to your outlet:

• Events must be created in the hub in the Events -> Events [your outlet] folders and will be organised by year. Once you´ve decided to go with events, please drop us a mail at websites@four-paws.org including which outlet you need the events for. Please also give us a brief indication as to what events are on the horizon to be the first to become a event page so that we can get an idea of what you are looking at.

• Once the folders have been created, login to the NEOS hub and navigate to the respective yearly folder.
• Click the + symbol in the Document tree, select "Insert into" as Insert mode, and choose "Event"

• Fill in the important details as per usual (HL, subline, Author, meta info (3rd tab of inspector))
• Fill your event information into the inspector

• Please be aware of the following:
  • As long as "Location name" is empty, the event will not show up as such! Once it is filled, it will show up, even though additional data might still be missing!
  • "Location name", "Location address", "Status" and all start and end dates and time information will be displayed on the final page
  • "Organizer", "Performer", and "Attendance mode" are used to enrich the Event page with important SEO information so that your events will show up as high as possible in Google event search
  • Unfortunately, the status will not show up in the preview in the hub but will show up later, when the page is claimed into your outlet
  • Status: available options are: Planned + Cancelled. There´s no "over" status as this is calculated automatically on the basis of start and end date
  • Attendance mode: available options are:

• Start, End date and time:

• As this is a hub page, please fill in all info you already know so that others who might have an interest in claiming this Event into their outlet as well have as many information available as possible. As usual, once claimed to an outlet, you can still edit all pre-filled info without affecting the hub page.

• Next, you need to set up an Event Overview page in your outlet. It´s a page that provides filter similar to those used in Rescue Stories, Press Releases and so on and supposed to be the "landing page" for your events.
  • as opposed to the Event detail page we´ve set up in the prior steps, the Event Overview page has to be created directly in the respective outlet. To do so, please login to your NEOS outlet, head to where you want to add the overview page to, click the + symbol in the Document tree, select "Insert into" as Insert mode, and choose "Events" in the "Organisation" section:
     

• Fill in the important details as per usual (HL, subline, meta info (3rd tab of inspector), …). Don´t forget to save and publish your changes.
• Claim the Event detail page(s) underneath the overview by selecting the newly created Event Overview page,  click the + symbol in the Document tree, select "Insert into" as Insert mode, and choose "Event Reference" (for more  info on how to claim a page, please head over to Claim a page from the HUB to the outlet - Editors Help Pages)

Once an event has been claimed and published, feel free to add and/or change all the information available in the inspector and on that page in general with one exception: the start date must never change as this might affect SEO in a negative way. Google is sensitive about events with changing start dates.
Means: if an event e.g. gets rescheduled, please set an end date to the current event and create a new one for the rescheduled time-frame.

• It should look similar to this events in AT outlet:

You´ve just set up your first event section, including an overview page that introduces filters to make finding spcific events easier as well as your first event detail page to promote your event on the internet!